3d photo for Ecommerce

Is 3D Photography the future of E-commerce

3D Phоtоgrарhу and e-Commerce gо together lіkе Strаwbеrrіеѕ аnd Crеаm, Jасk аnd Jill or Frееdоm аnd Whіѕkу аѕ Burnѕ оnсе ѕаіd.

Some mау challenge thіѕ аѕѕеrtіоn аnd they mау wеll bе right tо. Thе addition of mоvеаblе оr іntеrасtіvе рhоtоgrарhу, bе thаt 3d or 360 photography fоr рrоduсtѕ оnlіnе is wіth uѕ аlrеаdу, but іt’ѕ nоt еxасtlу wіdеѕрrеаd. Thе question іѕ, will the two соntіnuе tо grоw tоgеthеr аnd become ѕуnоnуmоuѕ оr wіll flаt imaging wіth multірlе product views wіn оut?

As tесhnоlоgу рrоgrеѕѕеѕ thе рublіс арреtіtе fоr mоrе ѕорhіѕtісаtеd аnd interactive wеbѕіtе content grows. 37 mіllіоn реорlе сurrеntlу shop оnlіnе іn the UK, grоwіng bу 16% реr annum, dеѕріtе thе rесеѕѕіоn (IMRG). It іѕ clear that they wаnt great соntеnt аnd improved accessibility. Essentially аn online mirror image оf what ѕhорреrѕ еxресt tо fіnd оn thе high ѕtrееt аnd with online rеtаіl growing 6 tіmеѕ faster thаn hіgh ѕtrееt sales, (Digital Strаtеgу Consultancy, Aрrіl 2011), its vital оnlіnе rеtаіlеrѕ gеt it rіght.

In these tіmеѕ оf rесеѕѕіоn whеrе реорlеѕ spending роwеr is bеіng hіt, thе online purchase оf a раіr оf ѕhоеѕ оr new leather bag will mоrе оftеn thаn not be a саrеfullу considered decision. Almоѕt 10% оf all rеtаіl рurсhаѕеѕ сurrеntlу оссur оnlіnе, (Dіgіtаl Strаtеgу Consultancy, Auguѕt 2011) and the wеbѕіtеѕ рrоvіdіng сlеаr and ассurаtе information, wіth аttrасtіvе dеѕіgn and grеаt images аt thе rіght price, wіll inevitably аttrасt the dіѕсеrnіng online ѕhорреr. Rеѕеаrсh ѕhоwѕ that thоѕе ѕіtеѕ оffеrіng thеѕе аttrіbutеѕ wіll continue to рrоѕреr bу аttrасtіng nеw сuѕtоmеrѕ аnd rеtаіnіng the ones thеу аlrеаdу have.

Arcadia fashion group, (Burtоn, Dоrоthу Perkins, Miss Sеlfrіdgе аnd Top Shор) recently declared a 38% dоwnturn in рrоfіtѕ. Sir Phіlір Grееn thе grоuр оwnеr аnnоunсеd роѕѕіblе ѕtоrе closures with more fосuѕ online. Thе reason; a 27% уеаr оn уеаr increase іn оnlіnе ѕаlеѕ.

3D Phоtоgrарhу саn оnlу еnrісh the rесіре and соntrіbutе hugеlу tо the іmрrоvеd lеvеlѕ of satisfaction аnd еnhаnсеd uѕеr еxреrіеnсе. Let’s look аt some online ѕhорріng аrеаѕ thаt may bеnеfіt frоm thе аddіtіоn оf 3D Phоtоgrарhу. As a leading Ecommerce Web Design company, we have completed several 360 product demo for Ecommerce website and it does make the CTR better.


The аbіlіtу to vіеw a shoe frоm any angle, hаvе a look аt the upper, the ѕоlе, thе design аnd stitching muѕt іmрrоvе thе сuѕtоmеr еxреrіеnсе аnd іnсrеаѕе thе chance of аn оnlіnе ѕаlе. This will be truе fоr fashion ѕhоеѕ, designer bооtѕ аnd walking bооtѕ аnd wіll be attractive to bоth men аnd women аlіkе.


If уоu саn’t hаvе thаt drіll оr соffее mаkеr in уоur hаndѕ whаt better way tо make аn informed dесіѕіоn оnlіnе than to play wіth іt and move it аbоut on уоur hоmе computer, laptop, smartphone or iPhone vіа 3D Phоtоgrарhу. You саn рісk uр оn fеаturеѕ, gеt a feel for quality and gеnеrаllу hаvе fun ѕhорріng. Sаlеѕ of еlесtrісаl goods оnlіnе are іnсrеаѕіng by 13% уеаr on уеаr, (IMRG).

CLOTHES (Fashion and Sports)

3d Phоtоgrарhу could well bе thе key tо іnсrеаѕіng сlоthеѕ ѕhорріng online, еѕресіаllу fоr wоmеn who аrе vеrу clear thаt thеу wоuld buу mоrе clothes оnlіnе іf thе еxреrіеnсе іѕ mоrе interactive and accessible. Sаlеѕ оf clothes аrе іnсrеаѕіng bу 32% year on year, (IMRG).


Wоuld seeing various fооd and drіnk items іn 3D Photography mаkе thіngѕ еаѕіеr whеn doing thіѕ tуре оf ѕhорріng frоm home? Iѕ іt gimmicky оr is it mоrе than thаt. Perhaps a сhаngе thаt wіll соmе naturally аnd inevitably tо all оf us who use thе іntеrnеt fоr оur consumer nееdѕ. Sales of alcohol аrе increasing bу 23% уеаr оn уеаr, (IMRG).

Othеr areas for соnѕіdеrаtіоn; tоуѕ аnd gаdgеtѕ, аrtіfасtѕ, аntіԛuеѕ, sports equipment, DIY, engineering/manufacturing раrtѕ and machinery, thе list gоеѕ on and оn. In fact, thе nаturаl соnсluѕіоn іѕ that іt’ѕ аррlісаblе right across thе board.

Wіth ѕоmе еxсеllеnt 3D Photography аnd 360 ѕеrvісеѕ аvаіlаblе, wе ѕhоuld аll enjoy іmрrоvеd wеbѕіtе рhоtоgrарhу іn thе vеrу nеаr futurе.

Magento malware alert

Magento Alert – New Malware

Magento has alerted everyone about the new malware that appears to capture information from all fields of the checkout process, including credit card information. The attacks can either originate from the user admin login or through the database. These malware are typically contained in the following places:

Admin->Configuration->General->Design->HTML Head->Miscellaneous Scripts, or

Admin->Configuration->General->Design->Footer-> Miscellaneous HTML

For more information about this Malware, please refer to Magento Blog. Magento had released a services of security patches last year which is very unprecedented but the eCommerce giant is now trying to make the software secure and healthy.

Is my site infected?

To check if you are facing this malware attack or are susceptible to this malware attack, please run a scan on MAGEREPORT.COM to determine if you are at risk for a “Credit Card Hijack” and check to see if you have any unknown Admin accounts. If your website is compromised or hacked or more information on Magento Malware Removal, contact us.

Page Rank End

Adios Google Page Rank

Page Rank End

It’s curtains for Google’s much popular Page rank score. We all grew up under the Google Page rank era where websites high with Page ranks use to dominate both search results and premium advertisements.  Things have changed drastically both for Google and Internet and page rank was considered one dormant algorithm Google would do away with. And finally this April 16, all of the tool-bars lost signals of Google page rank.

Google had already notified users about the possible demise of PR and finally they did. infact they were no longer considering it since year 2013.

How do I judge a site now?

Google PR was one of the major parameters when rating a site. In fact when Google recommenced to switch to SSL last year, many users were reluctant as they would loose their page rank. Now that PR is no more, how do we judge a site in terms of it;s quality and traffic?

  • High volume of content which is unique and relevant to your users
  • High quality back-links (not bought)
  • Social media interactions, shares, likes etc
  • Overall Traffic to your website and bounce rate
  • Structured Data
  • Mobile Optimized website
  • Domain Trust
  • Website loading speed

Google has published a list of Guidelines that would be helpful to access the quality of your website page:









New Magento Security Patches SUPEE-7405

Magento released a new pack of Security updates called SUPEE-7405 that resolves several security-related issues. The can be considered as a mega updates addressing 20 know security issues in Magento. The issues ranges from brute-force attack to captcha vulnerability to payment gateway fix. We highly recommend all Magento users to patch up their website with the latest security updates at the earliest to avoid being attacked or compromised. here is a list of security updates. For more information, you can visit Magento Security blog.

  • Stored XSS via email address – APPSEC-1213
  • Stored XSS in Order Comments – APPSEC-1239
  • Stored XSS in Order – APPSEC-1260
  • Guest order view protection code vulnerable to brute-force attack – APPSEC-1270
  • Information Disclosure in RSS feed – APPSEC-1171
  • CSRF token not validated on backend login page – APPSEC-1206
  • Malicious files can be upload via backend – APPSEC-1306
  • CSRF leading to execution of admin actions after login – APPSEC-1179
  • Excel Formula Injection via CSV/XML export – APPSEC-1110
  • XSS in Product Custom Options – APPSEC-1267
  • Editing or Deleting Reviews without permission – APPSEC-1268
  • Disruption of email delivery – APPSEC-1177
  • CAPTCHA Bypass – APPSEC-1283
  • Admin path disclosure via Authorize.net – APPSEC-1208
  • XSS Payload in website’s translation table – APPSEC-1214
  • CSRF Delete Items from Cart – APPSEC-1212
  • XSS via custom options – APPSEC-1276
  • Risky serialized string filtering – APPSEC-1204
  • Reflected XSS in backend coupon entry – APPSEC-1305
  • Injected code can be stored in database – APPSEC-1240

New Security Issues for Joomla

Us-Cert has confirmed that Joomla has released an updated version 3.4.7 to address two vulnerabilities. According to the website, exploitation of one of these vulnerabilities may allow a remote attacker to take control of an affected website. immediately upon releasing new patches, Joomla released another version called 3.4.8 fixes. This was released to fix some browser that had popped up in version 3.4.7.


Here is the latest update

  • Users were unable to edit or create items after the 3.4.7 update
  • Fatal error about connection->stat() not existing on external database connections
  • After session timeout users could still navigate the backend but without being able to create/edit items or use pagination/filters

Users can download the latest Joomla version upgrade here.

For more information and Joomla support, please contact us.

Magento 2.0 is Available to download

After releasing the Beta version, Magento announced the release of Magento 2.0 available to download. Magento 2.0 is a major update  from Magento 1.0 which was released way back is year 2008. Magento 2.0 has a new set of system requirements, some of which may cause backwards compatibility issues with existing Magento 1.x installations. Magento 2.0 comes with host of new and improved features some of which includes the following:



  • Modular code base
  • Automated testing
  • Inclusion of a Data Migration Tool helps transfer existing Magento 1.x store data to Magento 2.0
  • Client-side optimizations
  • Server Apache Varnish caching
  • backend improvements
  • New and improved Magento Admin user interface
  • Updated Product addition module making it easier and faster to add products
  • new checkout flow
  • One click customer account creation
  • More informed and improved product checkout summary

Visit here for a complete list of release notes.

For more information and Magento 2.0 support, please contact us.

A number of online stores has adopted Magento 2.0 some of which are as follows:





and more. If you are seriously thinking to upgrade or migrate to Magento 2.0, we can help you. Magento 2.0 Upgrade


Joomla! 3.4.5 Released

Joomla Release Patches for Critical SQL Injection Vulnerability

Joomla! 3.4.5 Released

Joomla! 3.4.5 is now available for download. with this release Joomla had addressed a critical SQL injection vulnerability and includes additional security hardening of the UploadShield system.

Security Issues Fixed

  • High Priority – Core – SQL Injection (affecting Joomla 3.2 through 3.4.4)
  • Medium Priority – Core – ACL Violations (affecting Joomla 3.2 through 3.4.4)
  • Medium Priority – Core – ACL Violations (affecting Joomla 3.0 through 3.4.4

Joomla recommends all it’s users to all users update their website at the earliest to avoid any hack attack. The new patches for Joomla upgrade can be downloaded here.

6 Best Magneto Extensions to pep up your store

Magento marketplace is now similar to Apple app store or Google Playstore where you simply look for any feature and you see hundreds of extensions available to make your life easy. The extensions are readily available (paid or free and can really help you save time and money.  We have complied a list of the some of the best and most popular Magento Extensions that could really bring quality and traffic to your website.


WordPress Integration (Free)


This is one of the most popular WordPress extension for Magento eCommerce that integrates your WordPress blog with your Magento store. This extension is free and requires no core Magento or WordPress file modification. The extension also supports a large selection of WordPress plugins for free and others with add-on extensions.


One Step Checkout (Paid)


Again one of the popular checkout extension. This extension Provides fastest checkout process with Magento one page checkout using Ajax, Google Suggest & multi checkout mode. The extension also supports 40+ international payment methods on One Step Checkout page making it one of the best one page checkout plugin.

GoMage Feed Pro v.3.5  (Paid)


With the popularity of Google Merchant , Yahoo store etc, you need to create optimized product feed. GoMage Feed Pro extension allows you to provide information about products from your online store to search engines like Google Base, Yahoo! Store, eBay and other sites that collect and show information about your products.


SEO – Advanced SEO Suite (Paid)



This is one of best know SEO tool that can really make the difference if implemented properly. SEO Suite allows you to optimize the specific categories and product groups for specific search terms  and helps improve the performance of your Magento store in search engines. This extension is used properly can help you get rid of duplicate content which is usually supplied by the manufacturer.


Yopto Reviews (Free)



Google and other search engines prefer user generated content and reviews are one of the best source of user generated content. Yotpo helps Magento stores generate tons of reviews and use them to drive qualified traffic and more sales.  Yotpo lets your shoppers write their review directly in their email inbox, making it super-easy for them to leave feedback.

GuruIncSite Malware

GuruIncSite Malware attacks Magento websites

GuruIncSite Malware

A new type of malware called GuruIncSite Malware which is actually a javascript injection has affected thousands of Magento based stores. The malware exploits a vulnerability in Magento or a 3rd party extension to inject a piece of javascript malware into the Magento database, which then infects any visitor to the site. The bad news is that Google has identified these domains and has categorized these online stores as blacklisted affected by the hack.

As per the Sucuri Security blog , this malware is injected in the design/footer/absolute_footer entry of the core_config_data table, but we suggest scanning the whole database for code like “function LCWEHH(XHFER1){XHFER1=XHFER1” or the “guruincsite” domain name. The attack involves the injection of malicious scripts through iframes from the domain guruincsite.com. Both an obfuscated and non-obfuscated version of the infection has been reported.


Find out if your Magento store is affected

To find out if your store is affceted, go and scan your site for free using the following tools:


How to remove GuruIncSite Malware

  • Since this malware is mostly attaching the footer, go to the admin and Navigate to System > Configuration > Design > Footer > Miscellaneous HTML and remove the malicious code there. The hack can be identified by the presence of the code function LCWEHH(XHFER1)[…]. If you prefer to edit the database directly, look for the design/footer/absolute_footer entry of the core_config_data table.
  • Delete any unknown admin user which you did not created. this may be a malware
  • Patch up your Magento store with latest Magento Security patches.
  • Updates your website to the latest Magento version.
  • change all login credentials just to be super safe!

If your website is affected by a malware, contact us for a free analysis. We offer professional Website malware Removal services.

Platina Partners with Nexcess Hosting

Nexcess-Magento-Hosting  Platina-logo1

Platina IT is happy to announce our Partnership with Nexcess.Net, LLC, a leading Hosting company based out of Michigan, USA. Nexcess specializes in Magento hosting and has seen tremendous growth due to their excellent track record and impressive customer service. The company has multiple data centers across US, Australia and the UK. As a leading Magento Web development company, we fully endorse Nexcess Hosting as the one of the best in the business.